Business & Marketing, BRI-EAL
Learn about the different types of companies and business structures, as well as sales, advertising, and other facets of marketing.
Business & Marketing Encyclopedia Articles By Title
British Steel Corporation PLC
British Steel Corporation PLC, former British corporation that merged with Dutch steel firm Koninklijke Hoogovens......
Broadcom Inc.
Broadcom Inc., like many computer chipmakers, has benefited from the increasing use and demand for artificial intelligence......
Brussels Airlines
Brussels Airlines, Belgian airline whose predecessor, SN Brussels Airlines, was formed in 2001 following the bankruptcy......
Burberry
British luxury fashion house known for its gabardine trench coats and signature check motif. Founded in 1856 by......
Burger King Corporation
Burger King Corporation, restaurant company specializing in flame-broiled fast-food hamburgers. It is the second......
Burlington Northern Santa Fe, LLC
Burlington Northern Santa Fe, LLC (BNSF) is a U.S. freight railroad company and a wholly owned subsidiary of Berkshire......
Burlington Worldwide
Burlington Worldwide, major textile manufacturer, producer of finished and unfinished fabrics for garments, upholstery......
business finance
business finance, the raising and managing of funds by business organizations. Planning, analysis, and control......
business organization
business organization, an entity formed for the purpose of carrying on commercial enterprise. Such an organization......
BYD Co. Ltd.
BYD Co. Ltd. is a Chinese company that develops and manufactures rechargeable batteries, electric vehicles (EVs),......
ByteDance
ByteDance, Chinese technology company that developed novel video-sharing social networking applications, most notably......
Cabot family
Cabot family, prominent American family since the arrival of John Cabot at Salem, Massachusetts, in 1700. The Cabot......
Canadian Broadcasting Corporation
Canadian Broadcasting Corporation (CBC), public broadcasting service over AM and FM radio networks and television......
Canadian National Railway Company
Canadian National Railway Company (CN), corporation created by the Canadian government in 1918 to operate a number......
Canadian Pacific Railway Ltd.
Canadian Pacific Railway Ltd. (CP), privately owned company that operates one of Canadaâs two transcontinental......
Carnegie Steel Company
Carnegie Steel was a Pittsburgh, Pennsylvania-based steel company founded by Scottish-born American industrialist......
Carrefour SA
Carrefour SA, French company that is one of the worldâs largest retailers. Headquarters are in Paris. Carrefour......
Casablanca Records
Even in the bacchanal of 1970s Los Angeles, the drug and promotional excesses of Casablanca Records stood out.......
Cassella Farbewerke Mainkur Aktiengesellschaft
Cassella Farbewerke Mainkur Aktiengesellschaft, (German: Cassella Dyeworks Mainkur Limited-liability Company),......
Caterpillar Inc.
Caterpillar Inc., major American manufacturer of earth-moving, construction, agricultural, and materials-handling......
CBS Broadcasting Inc.
CBS Broadcasting Inc. is a major American mass-media company that operates the CBS national television network.......
chaebol
chaebol, any of the more than two dozen family-controlled conglomerates that dominate South Koreaâs economy. While......
chain store
chain store, any of two or more retail stores having the same ownership and selling the same lines of goods. Chain......
Champion International Corporation
Champion International Corporation, former American forest products enterprise engaged in the manufacture of building......
chartered company
chartered company, type of corporation that evolved in the early modern era in Europe. It enjoyed certain rights......
Chess Records: From Muddy to âMaybelleneâ
In 1947 brothers Leonard and Phil Chess became partners with Charles and Evelyn Aron in the Aristocrat Record Company.......
Chevron Corporation
Chevron Corporation is a U.S. energy and petroleum corporation founded through the 1906 merger of Pacific Oil Company......
Chicago, Burlington and Quincy Railroad Company
Chicago, Burlington and Quincy Railroad Company, American railway company founded in 1859 by John Murray Forbes,......
Chicago, Milwaukee, St. Paul and Pacific Railroad Company
Chicago, Milwaukee, St. Paul and Pacific Railroad Company, U.S. railway operating in central and northern states.......
Chicago, Rock Island, and Pacific Railroad Company
Chicago, Rock Island, and Pacific Railroad Company, U.S. railroad company founded in 1847 as the Rock Island and......
chief executive officer
The chief executive officer (CEO) is the senior manager or leader of a business or other organization, such as......
Chiquita
Chiquita, corporation that traces its origins to the United Fruit Company, which was founded in 1899 to produce......
Christieâs
Christieâs, British auction firm especially known for the sale of art. It was founded by James Christie in London......
Chrysler
Chrysler, American subsidiary of the automotive company Stellantis NV. It was first incorporated as Chrysler Corporation......
Ciba-Geigy AG
Ciba-Geigy AG, Former Swiss pharmaceutical company formed in 1970 from the merger of Ciba AG and J.R. Geigy SA.......
CinecittĂ
CinecittĂ , largest motion-picture studio in Italy. It is located outside Rome. CinecittĂ was constructed in 1936â37......
Cisco Systems
Cisco Systems, American technology company, operating worldwide, that is best known for its computer networking......
CITGO Petroleum Corp.
CITGO Petroleum Corporation is an American petroleum refiner and fuel marketer headquartered in Houston, Texas.......
Citigroup
Citigroup, American financial services corporation formed in 1998 from the merger of Citicorp (itself a holding......
Citroën
Citroën, major French automobile manufacturer that is a subsidiary of the multinational automobile company Stellantis......
CNN
Before 1980, Americans got their news from one of three broadcast networks, their local newspaper, or neighborhood......
Coca-Cola Company, The
The Coca-Cola Company is an American corporation founded in 1892 and today engaged primarily in the manufacture......
Codelco
Codelco, state-owned Chilean mining company that is one of the largest copper producers in the world. Headquarters......
Colgate-Palmolive Company
Colgate-Palmolive Company, American diversified company that manufactures and distributes household and commercial......
Columbia Pictures Entertainment, Inc.
Columbia Pictures Entertainment, Inc., American motion-picture studio that became a major Hollywood studio under......
Comcast
Comcast Corporation is an American media and technology company with operations in broadband, wireless services,......
commerce, chamber of
chamber of commerce, any of various voluntary organizations of business firms, public officials, professional people,......
Compaq
Compaq was an American computer manufacturer that started as the first maker of IBM-compatible portable computers......
Comsat
Comsat, private corporation authorized by the U.S. Congress in 1962 to develop commercial communications satellite......
Conglomerate
Conglomerate, in business, a corporation formed by the acquisition by one firm of several others, each of which......
Conoco
Conoco, former American petroleum company founded in 1875 as the Continental Oil and Transportation Company in......
ConocoPhillips
ConocoPhillips is a U.S. oil and gas company created in 2002 through the merger of Phillips Petroleum and Conoco.......
Consolidated Rail Corporation
Consolidated Rail Corporation (âConrailâ) is a terminal and switching company jointly owned by Norfolk Southern......
Continental Airlines, Inc.
Continental Airlines, Inc., former U.S.-based airline that served North American and overseas destinations via......
Continental Group, Inc.
Continental Group, Inc., American manufacturer and distributor of metal, paper, and plastic packaging products.......
Coop Himmelblau
Coop Himmelblau, avant-garde architecture firm that rose to prominence in the 1980s and â90s. The two central members......
CoreWeave, Inc.
CoreWeave, Inc., is an American cloud computing company that operates data centers equipped with NVIDIA (NVDA)......
corporate code of conduct
corporate code of conduct (CCC), codified set of ethical standards to which a corporation aims to adhere. Commonly......
corporate finance
corporate finance, the acquisition and allocation of a corporationâs funds, or resources, with the objective of......
corporate governance
corporate governance, rules and practices by which companies are governed or run. Corporate governance is important......
corporation (C corp)
A corporation is a legal form of business organization, chartered by a state, that exists as a separate entity......
Corus Group
Corus Group, international steel and metals manufacturer founded in October 1999 through the merger of British......
Costco
Costco Wholesale Corporation, one of the largest retailers in the world, operates membership warehouses in which......
Craigslist
Craigslist, private corporation operating over the Internet to provide classified advertisements, community information......
Crunchyroll
Crunchyroll, LLC is an American production, distribution, licensing, and streaming company dedicated to anime,......
CSX Corporation
CSX Corporation is a major U.S. freight transportation company based in Jacksonville, Florida. Its main operating......
Currier & Ives
...
Dark Horse Comics
Dark Horse Comics, American comic book publisher founded in 1986 by comics retailer Mike Richardson. In an industry......
Dassault Industries
Dassault Industries, French company with major aerospace-related subsidiaries specializing in the production of......
DC Comics
DC Comics is an American comic book publisher whose charactersâincluding Superman, Batman, Wonder Woman, the Flash,......
De Beers S.A.
De Beers S.A., South African company that is the worldâs largest producer and distributor of diamonds. Through......
Death Row Records and Interscope Records
Among the individuals responsible for the flourishing of hip-hop in Los Angeles in the 1990s was a white man, Jimmy......
Decca Records: Shaking, Rattling, and Rolling
Formed as an American division by its British parent company in 1934, Decca was the only major company to stand......
DeepSeek
DeepSeek is a Chinese artificial intelligence (AI) company that rose to international prominence in January 2025......
Deere & Company
...
Def Jam Records: Hip-Hop Harbingers
Rick Rubin and Russell Simmons managed several pioneer hip-hop acts, including Run-D.M.C., through their Rush Management......
Del Monte Corporation
For generations of American consumers, Del Monte has been a familiar name on supermarket shelves, appearing on......
Delaware, Lackawanna and Western Railroad Company
Delaware, Lackawanna and Western Railroad Company, American railroad built to carry coal from the anthracite fields......
Dell
Dell, global company that designs, develops, and manufactures personal computers (PCs) and a variety of computer-related......
Delta Air Lines, Inc.
Delta Air Lines, Inc. (DAL) is an American airline incorporated on December 31, 1930, as Delta Air Corporation;......
department store
department store, retail establishment that sells a wide variety of goods. These usually include ready-to-wear......
Deutsche Bahn AG
Deutsche Bahn AG, the railway system of Germany created in 1994 by the merger of the Deutsche Bundesbahn (German......
Deutsche Welle
Deutsche Welle is a German news and information broadcaster focused on the international market. It broadcasts......
Diageo
Diageo PLC may not be a name thatâs as recognizable as those of its brands, but its products are everywhere. The......
Digital Equipment Corporation
Digital Equipment Corporation (DEC), American manufacturer that created a new line of low-cost computers, known......
discount store
discount store, in merchandising, a retail store that sells products at prices lower than those asked by traditional......
Disney Company
Walt Disney Company is an American corporation best known as a purveyor of family entertainment. During the 20th......
Dow, Inc.
Dow Inc. (formerly Dow Chemical Company) is an American chemical and plastics manufacturer that is one of the worldâs......
DreamWorks Animation
DreamWorks Animation, American entertainment company producing animated feature films, original TV series and shorts,......
Dresdner Bank AG
Dresdner Bank AG, commercial bank based in Frankfurt am Main, Germany, with operations in more than 70 countries.......
DSM
DSM, state-owned Dutch chemical company. Until 1975 the company was known as DSM NV Nederlandse Staatsmijnen (the......
DuMont Television Network
The DuMont Television Network was an American television network of the 1940s and â50s, established in 1946 by......
Dunlop Holdings PLC
Dunlop Holdings PLC, subsidiary company of BTR PLC, and the major British manufacturer of tires and other rubber......
DuPont Company
DuPont Company, American corporation engaged primarily in biotechnology and the manufacture of chemicals and pharmaceuticals.......
e-commerce
e-commerce, maintaining relationships and conducting business transactions that include selling information, services,......
Ealing Studios
Ealing Studios, English motion-picture studio, internationally remembered for a series of witty comedies that reflected......