Masahiro Mori

Japanese roboticist Masahiro Mori proposed that as human likeness increases in an object’s design, so does one’s affinity for the object, giving rise to the phenomenon called the "uncanny valley." According to this theory, when the artificial likeness nears total accuracy, affinity drops dramatically and is replaced…

…1970 essay by Japanese roboticist Masahiro Mori, in which he proposed that as human likeness increases in an object’s design, so does one’s affinity for the object—but only to a certain point. When the likeness nears total accuracy, affinity drops dramatically and is replaced by a feeling of eeriness or…