sign or ship decoration
Sign or ship decoration, oil painting on pine, American, c. 1850; in the Brooklyn Museum, New York. 27.9 × 67.3 cm.
sign
advertising
sign, in marketing and advertising, device placed on or before a premises to identify its occupant and the nature of the business done there or, placed at a distance, to advertise a business or its products. The ancient Egyptians and Greeks used signs for advertising purposes, as did the Romans, who also, in effect, created signboards by whitewashing convenient sections of walls for suitable inscriptions. Early shop signs were developed when tradesmen, dealing with a...