libertarian paternalism

Libertarian paternalism is an approach to social policy that combines libertarian principles with paternalistic goals. It suggests that it's possible to guide people's choices in ways that benefit them without restricting their freedom to choose. This concept was notably explored by economist Richard Thaler, who, along with Cass R. Sunstein, introduced the idea of "nudges".1

Nudges are subtle inducements designed to steer individuals toward better decisions, such as saving more for retirement or making healthier choices, without removing their autonomy. This approach acknowledges that people don't always make perfectly rational decisions due to cognitive biases and limitations. Paternalism, in general, involves infringing on personal freedom with a beneficent intent, often balancing individual liberty with social control. Libertarianism, conversely, emphasizes individual liberty and self-ownership, advocating for minimal government intervention. Libertarian paternalism seeks a middle ground, using gentle guidance rather than coercion to promote well-being.123