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Saatchi & Saatchi
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Saatchi & Saatchi

advertising firm
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The Information Architects of Encyclopaedia Britannica

The Information Architects maintain a master list of the topics included in the corpus of  Encyclopædia Britannica, and create and manage the relationships between them.

The Information Architects of Encyclopaedia Britannica

Learn about this topic in these articles:

  • Charles Saatchi

    …with Maurice Saatchi, he founded Saatchi & Saatchi in 1970. By 1986 the company—which became part of a larger conglomerate—was considered to be the largest advertising firm in the world, with offices throughout the world. Remarkably creative and efficient, Saatchi & Saatchi was an early proponent of global advertising. In…

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    …with Maurice Saatchi, he founded Saatchi & Saatchi in 1970. By 1986 the company—which became part of a larger conglomerate—was considered to be the largest advertising firm in the world, with offices throughout the world. Remarkably creative and efficient, Saatchi & Saatchi was an early proponent of global advertising. In…

    Read More