SERRV
Quick Summary
SERRV, established in 1949 by the Church of the Brethren, is a nonprofit organization that operates within the broader fair trade movement. Its primary goal is to create trade relationships with impoverished communities, particularly in South America, by connecting them with export markets in the United States and Europe. This direct trading model aims to eliminate intermediary buyers, ensuring that producers receive a fair price for their goods and improving their livelihoods. SERRV was one of the early organizations contributing to the growth of fair trade, with the first formal fair trade shop in the U.S. opening in 1958 to sell goods from SERRV and similar organizations.1
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