General Film Company
Quick Summary
The General Film Company was established in 1910 by the Motion Picture Patents Company (MPPC), also known as the "Trust." This company integrated the licensed distributors of the MPPC into a single corporate entity. The MPPC aimed to control the entire American film industry by pooling patents and controlling production, distribution, and exhibition through a licensing system. While the MPPC, and by extension the General Film Company, helped stabilize the burgeoning film industry by standardizing practices and regularizing pricing, its monopolistic nature ultimately led to resistance from independent distributors and exhibitors. This resistance eventually contributed to the downfall of the MPPC.12
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