Billy Graham Evangelistic Association
Quick Summary
The Billy Graham Evangelistic Association is an American organization founded in 1950 by evangelist Billy Graham. Graham was an internationally prominent figure known for his large-scale preaching missions, called crusades, and his relationships with U.S. presidents.12
Graham's ministry utilized new media technologies like radio and television to spread his message of sin and salvation. The association supported his work by handling advance publicity, coordinating with local churches, and managing follow-up programs for new converts. It also produced a radio program, a newspaper column, and a magazine. Graham's career spanned over half a century, and he is recognized as one of the most influential religious figures of the 20th century.12
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