Benton and Bowles

American advertising agency

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July 19, 2026

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Benton and Bowles was an American advertising agency founded in 1929 by William Benton and Chester Bowles. The agency achieved significant success, even during the Great Depression, partly due to its innovative use of radio entertainment programs sponsored by advertisers. By 1935, it had become the sixth-largest advertising firm globally. Benton eventually sold his share in the company in 1941. The agency's success was built on creative advertising strategies that resonated with the public.12

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Chester Bowles
…the successful advertising company of Benton and Bowles in 1929, selling his multimillion-dollar interest in it in 1941, when he took a position in the state wartime rationing administration under the governor of Connecticut. He became that state’s director of price administration and in the autumn of 1943 was appointed…
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…the successful advertising company of Benton and Bowles in 1929, selling his multimillion-dollar interest in it in 1941, when he took a position in the state wartime rationing administration under the governor of Connecticut. He became that state’s director of price administration and in the autumn of 1943 was appointed…
Read More