Stanley Schachter
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Stanley Schachter was an American psychologist known for his contributions to the study of motivation and emotion. Alongside Jerome Singer, he proposed the Schachter-Singer model of emotion. This theory suggests that experiencing an emotion involves both physiological arousal and a cognitive label that interprets the situation. For example, one feels anger after perceiving bodily changes like an increased heart rate and interpreting the context as appropriate for anger. While popular, the evidence supporting this model is considered modest, with some researchers proposing that cognitive labeling alone may be sufficient for emotional arousal. Schachter also worked with Leon Festinger at the Research Center for Group Dynamics.12
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