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How did the Brunswick Corporation help spread the Snurfer nationwide?
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snowboarding
Snowboarder Torah Bright of Australia competing at the 2014 Winter Olympics in Sochi, Russia.
The Brunswick Corporation helped spread the Snurfer nationwide by licensing the prototype from its inventor, Sherman Poppen, and subsequently manufacturing and distributing the product on a large scale. This transition from a backyard invention to a mass-produced item significantly increased the toy's reach, leading to the sale of approximately one million units by the end of the 1970s and helping to establish the foundation for the modern sport of snowboarding.1