What does floriculture grow and market?

Floriculture is a specialized branch of ornamental horticulture focused on the cultivation and marketing of flowers and ornamental plants.12

The industry primarily grows and markets the following:

• Cut flowers: Produced for wholesale and retail markets, often requiring precise environmental control and rapid transportation due to their perishable nature.23
• Pot plants: Includes various plants grown in containers for decorative use.23
• Bedding plants: Plants specifically cultivated for seasonal garden displays.12
• Foliage plants: Often grown as houseplants or for indoor environments.12
• Cuttings: Plant materials produced for further propagation in greenhouses or for commercial use.12

While often associated with greenhouse production, floriculture also involves significant outdoor cultivation in nurseries and fields. Beyond the production of these crops, the industry is also closely linked to the practice of flower arrangement.12