Black Friday, the day after Thanksgiving, is routinely the busiest shopping day of the year in the United States in terms of number of shoppers. Black Friday originally had a negative connotation, referring to overcrowded stores and traffic jams. However, in the 1980s retailers came up with a new interpretation of the term, suggesting that Black Friday referred to the day that holiday sales nudged the industry into profitability. This idea borrowed from the casual use in the business world of the terms in the red to describe, generally, the state of losing money, and in the black as a reference to making a profit.
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