Why was New Brunswick named after the royal house of Brunswick?

The province of New Brunswick was named in honor of the royal House of Brunswick, which was the ancestral house of King George III of Great Britain.1

The province was chartered by King George III in 1784, following the influx of loyalist refugees who had fled the American Revolution. The naming served as a tribute to the British monarchy, reflecting the loyalist origins of the province's early English-speaking population. Similarly, the provincial capital, Fredericton, was named in honor of King George III’s son, Frederick.21