Why is the Bacardi Building a major example of Art Deco architecture in Havana?

The Bacardi Building is considered a major example of Art Deco architecture in Havana because its architect, Esteban Rodríguez Castells, completely redesigned the structure after being inspired by the 1925 Exposition Internationale des Arts Décoratifs et Industriels Modernes in Paris.1

Completed in 1930, the 12-story building serves as an "extravaganza" of the style through several key features:

• Exterior Facade: It is lavishly decorated with red Bavarian granite and brass embellishments, including a stylized Art Deco version of Havana’s coat of arms. The upper levels feature glazed terra-cotta reliefs of geometric patterns, flowers, and female nudes.1
• Sumptuous Interior: The interior is defined by high-end materials and craftsmanship, including blue mirrors, stucco reliefs, brushed and polished brass, and marble sourced from across Europe. It also features mahogany and cedar paneling, stained glass, and gold leaf.1
• Authentic Fittings: The building’s lamps and fittings are noted as superb examples of the style, and the mezzanine bar remains preserved with its original furniture and decorative details.1