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Why does Botswana limit the number of high-cost safari companies?

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Flag of Botswana with a light blue field and, across the center, a horizontal black stripe bordered by thin white stripes.
Botswana

Botswana limits the number of high-cost safari companies through a strategic licensing policy. The primary objective of this government approach is to control the density of tourists and minimize the overall environmental impact on the country's relatively unpopulated and remote wetland and thirstland environments.1