Why did office development grow near the Netivei Ayalon freeway?

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Office development grew near the Netivei Ayalon freeway primarily because the road provides superior accessibility to the area, which passes along the edge of central Tel Aviv. As businesses began to favor locations outside the city center starting in the 1970s, this area emerged as a successful magnet for office space. While Tel Aviv was initially slow to recognize this potential—leading much of the early development to occur in the nearby suburb of Ramat Gan—the freeway's strategic location ultimately made it a prime site for commercial expansion, including landmarks like the Azrieli Centre.1