Britannica Sources used in this answer

Why did Enron recruit graduates from MBA programs?

Created from Britannica articles using AI. AI can make mistakes, so verify using Britannica articles.

Jeffrey Skilling, who served as Enron Corporation’s chief operating officer and later CEO, recruited top candidates from MBA programs to help transform the company’s corporate culture.

Skilling sought to shift the organization toward a model of aggressive trading. By hiring these graduates, he fostered an intensely competitive internal environment focused on closing as many cash-generating trades as possible in the shortest amount of time.1