The choice between much and many depends on whether the following noun is a count noun or a noncount noun. Count nouns are things that can be counted (like books, cats, and ideas) and noncount nouns are things that cannot be counted (like equipment, air, and mud).
The word money is a noncount noun, but monetary units—such as dollar, pound, euro, and franc—are countable. So then you should say "how much money" but "how many dollars/pounds/euros/francs."
Learn more about count and noncount nouns here.
I hope this helps.