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How did Shirley MacLaine help Woody Allen get his first film-screenwriting opportunity?

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In 1964, while Woody Allen was performing stand-up comedy at a nightclub, he impressed actress Shirley MacLaine and producer Charles K. Feldman. This encounter led to them offering Allen the opportunity to write the screenplay for the 1965 film What’s New, Pussycat?, which served as his first film-screenwriting credit and also featured him as an actor.1