How did Richard Hamilton combine fine art references with television advertising in $he?

In his work $he (1958–61), Richard Hamilton synthesized high and low culture by blending allusions to fine art with imagery derived from mass media.1

Specifically, Hamilton incorporated references to the work of Marcel Duchamp—a major influence on his cerebral approach to art—alongside esoteric elements drawn from American television advertising aimed at women. By recontextualizing these commercial images, Hamilton highlighted their social and cultural meanings, a practice central to his role as a pioneering figure in the development of Pop art.12