How did BTS become the first K-pop act to reach the U.S. Billboard 200 top 10?

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Korean music Musician playing a *kŏmungo*, a type of Korean zither with six strings.

BTS became the first K-pop act to reach the top 10 of the U.S. Billboard 200 chart in 2017 with the release of their EP Love Yourself: Her, which debuted at number seven.12

The group distinguished themselves from other K-pop acts by focusing their music on themes beyond romance, such as mental health, self-love, bullying, and the pressures of fame. Their rise was further supported by a devoted global fan base and a management style that encouraged the members to write their own lyrics and engage directly with fans. Following this breakthrough, the group continued to achieve significant success on the charts, with their 2018 album Love Yourself: Tear reaching number one on the Billboard 200.213